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How to Set Up Google Analytics Content Grouping?
Content creation is becoming the easiest way for marketers to get traffic. This has led to millions of contents being uploaded regularly on the web. With this comes the need to manage…
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What is Click Fraud and Bot Fraud? How Do They Affect Websites?
PPC is one of the most popular and best ways to advertise and promote your brand. But with every good and easy thing comes attached drawbacks. Click fraud is a great fear…
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How To Expand Your PPC Coverage Beyond Google And Bing?
The world of digital marketing and promotion is being rules by Google, Bing and Yahoo with each having an integral hold on the market. On the average the three combined cover approximately…
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Basics Of Double Click For Publishers
All marketers know that advertising forms the basis of marketing and promotions of all products and services. But one the post ad-development process is of equal importance, because it requires the marketers…
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