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Content Marketing or Content Strategy? Do we need both?
A successful marketing plan is one which is based on a good content strategy. But the main question is that what exactly is meant by a content strategy. Is it the same…
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What Went Viral And Why For What Reasons?
In a world where social media is always on an active mode, things go viral real quick. 2017 has been a year where brands came up with the best ad campaign ideas,…
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How to find the right social media platform to support your business?
‘Jack of all trades, master of none.’ You can always refer to this idiom when you are deciding on juggling multiple social media platforms to promote your business. It is a difficult…
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Social Media as a Catalyst for Change
Who knew that the world would see Social Media grow up at such a fast pace in the last 7-8 years! Computers and Internet, which were once considered a luxury, have now…
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How To Start Earning Through YouTube?
Since its advent, YouTube has gone on to become a worldwide phenomenon. It has over a third of the entire population of the World Wide Web as users i.e. over a billion netizens. With…
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